END USER AGREEMENT

THE FOLLOWING TERMS AND CONDITIONS INCLUDING THE APPLICABLE COUNTRY TERMS
(COLLECTIVELY “TERMS”) ARE A LEGAL AGREEMENT BETWEEN YOU EITHER AN INDIVIDUAL OR A SINGLE
ENTITY (“YOU” OR “YOUR” OR “CUSTOMER”), AND THE ENTITY IDENTIFIED BELOW AS CONTRACTING
PARTY THROUGH WHICH THE SERVICES ARE PROVIDED (AS DEFINED BELOW) IN YOUR COUNTRY OF
RESIDENCE. THE TERMS CONTAIN SIGNIFICANT RESTRICTIONS AND LIMITATIONS ON RIGHTS AND
REMEDIES, AND CREATE OBLIGATIONS ON ANYONE WHO ACCEPTS THIS AGREEMENT. THEREFORE, YOU
SHOULD READ THIS AGREEMENT CAREFULLY BEFORE AGREEING TO THESE TERMS.

BY CLICKING THE “I ACCEPT” CHECKBOX AND ENTERING YOUR NAME IN THE NAME BOX DISPLAYED AS
PART OF THE NCI GROUP DWC NETWORK (AS DEFINED BELOW) OR LICENCE REGISTRATION PROCESS,
YOU AGREE TO THE FOLLOWING TERMS AND CONDITIONS WHICH CONSTITUTE A LEGALLY
ENFORCEABLE WRITTEN END USER AGREEMENT (THE “AGREEMENT”) DEEMED SIGNED BY BOTH
PARTIES GOVERNING YOUR USE OF THE NCI GROUP DWC ONLINE SERVICE ENABLING THE UPLOAD,
SCHEDULING AND DEPLOYMENT OF MEDIA CONTENT TO ENABLED DEVICES (AS DEFINED BELOW)
CONNECTED TO THE NCI GROUP DWC ONLINE SERVICE VIA THE INTERNET, PROVIDED BY THE
“CONTRACTING PARTY” AS DEFINED BELOW (“PROVIDER”). IF YOU AGREE TO THE TERMS ON BEHALF OF
A LEGAL ENTITY YOU REPRESENT THAT YOU HAVE THE COMPLETE AUTHORITY TO ENTER INTO THIS
AGREEMENT ON BEHALF OF SUCH ENTITY; OR IF YOU AGREE TO THE TERMS AS AN INDIVIDUAL, YOU
REPRESENT THAT YOU ARE OVER THE AGE OF 18.

“Contracting Party” is as defined User / Customer who is contracting though confirmed payment with NCI Group
DWC LLC, SmartOffices Technologies, UAE, Dubai , POBOX 502062,Tecom DMC2, Building 8, 3rd Floor, Phone:
0097143902210, as ICT service provider for NESBOO room and building management software.

Customer will be given a unique account by Provider and Customer is responsible for its set up of the Service and
for all use of its account by each user using the account to access the Service. If you do not have the requisite
authority, or if you do not agree to these terms and conditions, you may not use the Service.

Customer’s acceptance of this Agreement will enable Customer to access the Service and a single NCI Group DWC
Licence (as defined below) will then be allocated to each Enabled user through which Customer accesses the
Service.

Fees
The fees for using the Service are calculated based upon each 3 license models. (Basic Standard, Global)
connected to the Service. Fees are payable per annum per enabled Service model. In accordance with the pricing
provided by the Provider or its Partner (as defined below).

NOW IT IS AGREED as follows:
1. Definitions and construction
1.1. In this Agreement the following expressions shall apply:
  1.1.1 “Commencement Date” means the date on which Customer first accesses the Service by receiving the payment
  confirmation and login details for connecting a device to the Service.
  1.1.2 “Confidential Information” means information relating to one party or its agents (the “Disclosing party”) and/or
  the business carried on or proposed or intended to be carried on by the Disclosing party and which is made available
  in connection with this Agreement to the other party (the “Receiving party”) (or its agents) by the Disclosing party (or
  its agents). Customer hereby acknowledges that the Service including any documentation, source code, translations,
  compilations, partial copies and derivative works used in connection with the Services is provided using Confidential
  Information belonging exclusively to Provider, and Provider hereby acknowledges that Customer Data (as defined
  below) contains Confidential Information belonging exclusively to Customer or relating to its affairs (in each case,
  “Confidential Information”).
  1.1.3 “Contracting Party” as defined on page 1 of this Agreement.
  1.1.4 “Customer Data” means all data provided by Customer or in relation to Customer which is processed by
  Provider as part of the Service for Customer including, but not limited to, data generated by the Website from visitor
  input.
  1.1.5 “Customer Equipment” means the hardware and software which Customer is required to have in use in order to
  use and enable the Service to be provided in accordance with this Agreement.
  1.1.6 “Customer’s Representative” means an individual appointed by Customer to administer its NESBOO room
  management system Network.
  1.1.7 “Downtime” means a period during Hosted Application Hours during which there is total loss of the Service.
  1.1.8 “Enabled Device” – a screen, room, building or other device enabled to use the Service.
  1.1.9 “Hosted Application” means the NESBOO software application
  1.1.10 “Hosted Application Hours” means the hours during which the Service is to be provided as set out in Schedule
  1. References to “hour(s)” and “minute(s)” in this Agreement will, unless otherwise indicated, be taken only to refer to
  the elapse of time during Hosted Application Hours.
  1.1.11 “Intellectual Property Rights” means all copyrights, patents, inventions, database rights, registered and
  unregistered design rights, trademarks and service marks and any applications for any of the foregoing, all trade
  secrets, know-how, domain names, Confidential Information and other intellectual and industrial property rights in all
  parts of the world and for the full term thereof including all rights to renew the same.
  1.1.12 “Month” means a calendar month and “monthly” shall be construed accordingly.
  1.1.13 “Outage” means an instance of Downtime.
  1.1.14 “Partner” means a distributor, reseller or strategic partner appointed by Provider to sell the Service on behalf of
  Provider.
  1.1.15 “Partner Agreement” means an agreement between a Partner and Customer relating to the provision of the
  Service.
  1.1.17 “Provider” as defined NCI Group DWC LLC.
  1.1.18 “Relevant Event” means a matter or factor which absolves Provider from compliance with any obligation under this Agreement, notably:
    1.1.18.1 act or omission or delay by Customer, the effect of which is to prejudice the ability of Provider to perform its
    obligations in accordance with this Agreement;
    1.1.18.2 Tolerances;
    1.1.18.3 any matter falling within Clauses 7.3, 8 or 13.
  1.1.19 “Service” means the provision of the NESBOO services accessible through dedicated http://login..... NESBOO
  a NCI Group DWC LCC Licence provider for NESBO services.
  1.1.20 “Service Fee” means the fees payable to Provider or its Partner for use of the Service.
  1.1.21 “Service Interruption” means a period during Hosted Application Hours during which there is partial loss of the
  Service.
  1.1.22 “Service Levels” means the levels of performance to which the Service is to be provided to Customer by
  Provider as set out in Schedule 2.
  1.1.23 “NESBOO Licence” means a unique licence allocated to a single Enabled customer allowing use of the
  Service subject to payment of the Service Fees.
  1.1.24 “NESBOO Network” means one or more networks created by a NESBOO user within the NESBOO service to
  enable the grouping of Enabled Devices and management of media content.
  1.1.25 “System” means the Hosted Application and Provider hardware as the same operate together in the provision
  of the Service.
  1.1.26 “System Management Regulations” means regulations introduced by Provider from time to time for the better
  management of the Service and which may include (but are not limited to):
    1.1.26.1 defining minimum specifications for equipment used by Customer to interface with the Service (including, but
    not limited to, routers, firewalls and PC’s);   1.1.27 “Term” means the effective term of this Agreement.
  1.1.28 “Tolerances” means instances of diminution of or interruption to the Service Levels as set out in Schedule 2
  and which are to be disregarded from the point of view of establishing whether Provider has fallen below those
  performance levels or breached any provision of this Agreement.
  1.1.29 “User” means an individual employee or contractor working for Customer who accesses the Service.
  1.1.30 “Website” means NESBOO displays cloud hosted displays

2. Provision of Service and Licences
2.1. Provider agrees effective from the Commencement Date in consideration of the payment of the Service Fees by
Customer to Provider or Partner to supply the Service to Customer on a non-exclusive, non-assignable basis upon
the terms and conditions of this Agreement.
2.2. Customer acknowledges that Provider may at any time, and without notice, incorporate licence management
software into the Hosted Application for the purposes of ensuring that licence rights are not exceeded.
2.3. Customer acknowledges that it may not duplicate or copy the Hosted Application for any purpose.
2.4. Customer acknowledges that licences are non transferable between networks and that once a licence has been
added it cannot be moved.
2.5 Customer acknowledges that after the initial period of licence has expired (1 or 3 year) renewal licences for
subsequent years must be purchased from the Provider in order to continue with the service.

3. Duration
3.1. This Agreement shall commence on the Commencement Date and shall (subject to the payment of the Service
Fees to Provider or Partner and the provisions for termination set out in this Agreement or Partner Agreement)
continue unless terminated in accordance herewith.

4. Service Fees
4.1. The Service Fees will be communicated by Provider or Partner to Customer and Customer undertakes to pay to
Provider or Partner the Service Fees. If such fees are not paid in accordance with the provisions hereof and any
additional terms of payment communicated to Customer by Provider or Partner, all further access to the NESBOO
Network will be blocked without notice.

5. Service Levels
5.1. Provider undertakes with Customer that it will endeavour to provide the Service and each component, subject to
Relief Events, in accordance with the Service Levels save where otherwise expressly provided for by this Agreement.

6. Outages, Service Interruptions and Changes to Service
6.1. Outages or Service Interruptions may be made by Provider when in its reasonable opinion they are necessary to
facilitate improvements to or maintenance of the Service. Provider will use reasonable endeavours to minimise the
Outages or Service Interruptions that may result.
6.2. If Outages or Service Interruptions are required under Clause 6.1 (“Scheduled Interruptions”), Provider will
endeavour to schedule Scheduled Interruptions so as to minimise impact on the Service and will notify Customer of
the anticipated commencement time of the Scheduled Interruption and its estimated duration.
6.3. Provider shall provide initial notice to Customer’s Representative as soon as reasonably possible by email to the
address notified on sign-up to the Service (or such other address as may have been subsequently notified) or live-
chat after becoming aware of an event that has caused or may cause an unscheduled Outage and will endeavour to
keep Customer’s Representative informed of progress. In the event Customer first becomes aware of such event,
Customer shall promptly notify Provider via email or live-chat, the details of which are provided via email.

7. Warranties and indemnities
7.1. Provider warrants to and undertakes with Customer that:
  7.1.1 Provider will use its reasonable efforts to provide the Service and to exercise reasonable care and skill and in
  accordance with the terms of this Agreement;
  7.1.2 Provider has full right power and authority to provide the Service to Customer in accordance with the terms of
  this Agreement.
7.2. EXCEPT FOR THE EXPRESS WARRANTIES SET FORTH IN THIS CLAUSE 7, THE SERVICE IS PROVIDED
ON AN “AS IS” BASIS, AND CUSTOMER’S USE OF THE SERVICE IS AT ITS OWN RISK. PROVIDER DOES NOT
MAKE, AND HEREBY DISCLAIMS, ANY AND ALL OTHER EXPRESS AND/OR IMPLIED WARRANTIES,
STATUTORY OR OTHERWISE, INCLUDING, BUT NOT LIMITED TO, WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND ANY WARRANTIES ARISING FROM A COURSE OF DEALING,
USAGE, OR TRADE PRACTICE. PROVIDER DOES NOT WARRANT THAT THE SERVICE WILL BE
UNINTERRUPTED, ERROR-FREE, OR COMPLETELY SECURE.
7.3. Provider does not and cannot control the flow of data to or from its network and other portions of the internet.
Such flow depends in large part on the performance of internet services provided or controlled by third parties. At
times, actions or omissions of such third parties can impair or disrupt connections to the internet (or portions thereof).
Although Provider will use commercially reasonable efforts to take all actions it deems appropriate to remedy and
avoid such events, Provider cannot guarantee that such events will not occur. Accordingly, Provider disclaims any
and all liability resulting from or related to such events.

8. Customer Obligations and Warranties.
8.1. Customer undertakes at all times during the Term to comply with all current System Management Regulations.
Provider shall give not less than 28 days’ written notice to Customer of additions and changes to System
Management Regulations.
8.2. In the event that Customer is in breach of any of its obligations under this Agreement, then:
  8.2.1 Provider cannot be held responsible should the Service fail to comply with the Service Levels as a result
  (directly or indirectly) of such Customer breach; and
  8.2.2 Provider or Partner shall be entitled to charge Customer for staff time engaged on rectifying any resulting
  problems at Provider’s or Partner’s standard charge rates for the time being.
8.3. Customer represents, warrants and undertakes that:
  8.3.1 it has and shall during the Term have the legal right and authority to place and use and have used any of its
  equipment as contemplated under this Agreement;
  8.3.2 it will use the Service only for lawful purposes and in accordance with this Agreement; and
  8.3.3 any software, data, equipment or other materials provided by Customer to Provider or employed by Customer in
  its use of or receipt of the Service shall not infringe any Intellectual Property Rights of any third party and shall not be
  obscene or defamatory of any person and shall not violate the laws or regulations of any state which may have
  jurisdiction over such activity.
8.4. In the event of any breach of any of the foregoing representations or warranties, in addition to any other
remedies available at law or in equity, Provider will have the right to suspend immediately any related services if
deemed reasonably necessary by Provider to protect the proper interests of Provider or its other customers. If
practicable and depending on the nature of the breach, Provider may (in its absolute discretion) give Customer an
opportunity to cure. In such case once Customer has cured the breach, Provider will promptly restore the Service(s).

9. Limitation of liability
9.1. NEITHER PROVIDER NOR PARTNER SHALL BE LIABLE FOR ANY LOSS OR DAMAGE OF WHATSOEVER
NATURE SUFFERED BY CUSTOMER ARISING OUT OF OR IN CONNECTION WITH ANY ACT, OMISSION,
MISREPRESENTATION OR ERROR MADE BY OR ON BEHALF OF CUSTOMER OR ARISING FROM ANY
CAUSE BEYOND PROVIDER’S OR PARTNER’S REASONABLE CONTROL.
9.2. NEITHER PROVIDER NOR PARTNER SHALL BE LIABLE TO CUSTOMER OR ANY THIRD PARTY FOR ANY
INDIRECT, SPECIAL, INCIDENTAL, PUNITIVE OR CONSEQUENTIAL DAMAGES, LOSS OF PROFIT, REVENUE,
DATA OR GOODWILL ARISING IN ANY WAY IN CONNECTION WITH THIS AGREEMENT OR ANY
MAINTENANCE OR OTHER AGREEMENT ENTERED INTO BETWEEN CUSTOMER AND PROVIDER OR
PARTNER OR FOR ANY LIABILITY OF CUSTOMER TO ANY THIRD PARTY OR OTHERWISE WHETHER OR
NOT SUCH LOSS HAS BEEN DISCUSSED BY THE PARTIES PRE-CONTRACT OR FOR ANY ACCOUNT FOR
PROFIT, COSTS OR EXPENSES ARISING FROM SUCH DAMAGE OR LOSS.
  9.2.1 SOME STATES DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR
  CONSEQUENTIAL DAMAGES, SO THE ABOVE LIMITATION OR EXCLUSION MAY NOT APPLY TO YOU AND
  YOU MAY ALSO HAVE OTHER LEGAL RIGHTS THAT VARY FROM STATE TO STATE.
  9.2.2 THE FOREGOING LIMITATIONS ON LIABILITY ARE INTENDED TO APPLY TO THE WARRANTIES AND
  DISCLAIMERS ABOVE AND ALL OTHER ASPECTS OF THIS END USER AGREEMENT.
9.3. Customer accepts that neither Provider nor Partner is in any way liable for any virus or other contaminants which
enter Customer’s email system or computer network via use of the Service.
9.4. None of the Clauses above shall apply so as to restrict liability for death or personal injury resulting from the
negligence of Provider or its appointed agents.
9.5. No matter how many claims are made and whatever the basis of such claims, Provider’s maximum aggregate
liability to Customer under or in connection with this Agreement or any other agreement between the parties or any
software related to this Agreement, in respect of any direct loss (or any other loss to the extent that such loss is not
excluded by Clauses 8.1-8.4 above or otherwise) whether such claim arises in contract or in tort shall not exceed a
sum equal to twice the Service Fees paid or payable for the 12 month period preceding such claim.
9.6. Customer agrees that it is in a better position to foresee and evaluate any loss it may suffer in connection with
this Agreement and that the Service Fees have been calculated on the basis of the limitations and exclusions in this
Clause 9 and that Customer will effect insurance as is suitable having regard to its particular circumstances and the
terms of this Clause 9.

10. Intellectual Property Rights
10.1. The parties hereby agree that Provider owns all Intellectual Property Rights and that Customer shall not acquire
any Intellectual Property Rights whatsoever in respect of the Hosted Application and in all materials created or
originated by Provider in connection with or related to the provision of the Service hereunder.
10.2. Provider warrants that it has all necessary right, title or interest to enable Customer to use the Hosted
Application in accordance with this Agreement.

11. Termination
11.1. For the purposes of this Clause, the following events shall be deemed “acts of default”:
  11.1.1 if Customer fails to pay any moneys due to Provider or Partner pursuant hereto or to agreement with Partner
  within 7 days of the due date therefore;
    11.1.1a. if Customer fails to purchase renewal licence for continuation of services and purchases instead a new
    licence for the same device this shall be deemed as breach of any of the terms of this agreement and termination of
    services will ensue without any warning.
  11.1.2 if a party commits any material breach of any term of this Agreement (other than one falling under Clause
  10.1.3 below) and which, in the case of a breach capable of being remedied, shall not have been remedied within 14
  days of a written request by the other party to remedy the same
  11.1.3 In the event a party to this Agreement files a petition in bankruptcy, is declared bankrupt, becomes insolvent,
  or makes an assignment for the benefit of creditors, the other party may terminate this Agreement by providing
  written notice of such termination; provided, however, with respect to involuntary proceedings, that such proceedings
  are not dismissed within ninety (90) days.
11.2. If Customer commits an act of default then Provider may:
  11.2.1 forthwith suspend the provision of the Service hereunder (or any of them or any part of them) and no such
  suspension shall be deemed a breach of any term or provision of this Agreement; or
  11.2.2 terminate this Agreement by notice in writing forthwith.
11.3. If Provider commits an act of default then Customer may terminate this Agreement by notice in writing forthwith.
11.4. Any termination of this Agreement for any reason shall be without prejudice to any other rights or remedies a
party may be entitled to hereunder or at law and shall not affect any accrued rights or liabilities of either party nor the
coming into force or the continuance in force of any provision hereof which is expressly or by implication intended to
come into or continue in force on or after such termination.

12. Confidentiality and Ownership of Customer Data
12.1. Subject to Clause 12.2, each of Provider and Customer hereby undertakes with the other to keep confidential all
Confidential Information.
12.2. Provider undertakes not without Customer’s written consent to disclose Customer Data in whole or in part to
any other person save those of its employees agents and sub-contractors involved in the provision of the Service and
who have, and to the extent that they have, a need to know the same.
12.3. The provisions of Clauses 12.1-2 above shall not apply to the whole or any part of the Confidential Information
to the extent that it is:
  12.3.1 already in the other’s possession without duty of confidentiality on the date of its disclosure;
  12.3.2 in the public domain other than as a result of a breach of this Clause; or
  12.3.3 to the extent that disclosure of such information may be required by any governmental agency or by operation
  of law and, in either such case, the party required to make such disclosure shall use reasonable endeavours to notify
  the other party of such requirement prior to making the disclosure.
12.4. Each of Provider and Customer hereby undertakes to the other to make all relevant employees agents and sub-
contractors aware of the confidentiality of the information and the provisions of this Clause 12.
12.5. For the avoidance of doubt, all Customer Data shall remain at all times the exclusive property of Customer and
may only be used by Provider in order to fulfil its obligations pursuant hereto.

13. Force Majeure
13.1. Neither party hereto shall be liable for any breach of its obligations hereunder, except in respect of payment,
resulting from causes beyond the reasonable control of the party in default (or its sub-contractors) including but not
limited to act of God, war, insurrection, riot, civil commotion, Government regulation, embargo, explosion, strike,
labour dispute, illness, flood, fire or tempest (an ‘Event of Force Majeure’). Any time limit or estimate for a party to
perform any act hereunder shall be suspended during an Event of Force Majeure.
13.2. Each of the parties hereto agrees to give notice forthwith to the other upon becoming aware of an Event of
Force Majeure such notice to contain details of the circumstances giving rise to the Event of Force Majeure.
13.3. If a default due to an Event of Force Majeure shall continue for more than 30 days then the party not in default
shall be entitled to terminate this Agreement. Neither party shall have any liability to the other in respect of the
termination of this Agreement as a result of an Event of Force Majeure but such termination shall not affect any pre-
existing rights or obligations of either party.

14. Waiver
14.1. The waiver by either party of a breach or default of any of the provisions of this Agreement by the other party
shall not be construed as a waiver of any succeeding breach of the same or other provisions nor shall any delay or
omission on the part of either party to exercise or avail itself of any right, power or privilege that it has or may have
hereunder operate as a waiver of any breach or default by the other party.

15. Notices
15.1. Any notice to be given hereunder shall be sent by email to the address of the other party set out in this
Agreement (or such other address as may have been subsequently notified) and any such communication shall be
deemed to have been served at 6pm Central Time Zone for U.S. residents and at 6pm (London time) for residents in
all other countries on the next working day in the jurisdiction where the recipient is located.5.2.

16. Invalidity and Severability
16.1. If any provision of this Agreement shall be found by any court or administrative body of competent jurisdiction to
be invalid or unenforceable the invalidity or unenforceability of such provision shall not affect the other provisions of
this Agreement and all provisions not affected by such invalidity or unenforceability shall remain in full force and
effect. The parties hereby agree to attempt to substitute for any invalid or unenforceable provision a valid or
enforceable provision which achieves to the greatest extent possible the economic legal and commercial objectives of
the invalid or unenforceable provision.

17. Entire Agreement
17.1. Subject to Clause 17.2, this written Agreement (including the Schedules) and any other expressly incorporated
document constitute the entire agreement between the parties hereto relating to the subject matter hereof. In entering
into this Agreement neither party has relied on any representation made by the other party unless such
representation is expressly included herein. Nothing in this Clause 17.1 shall relieve either party of liability for
fraudulent misrepresentations and neither party shall be entitled to any remedy for either any negligent or innocent
misrepresentation except to the extent (if any) that a court, arbitrator or expert appointed under Clause 20 may allow
reliance on the same as being fair and reasonable.
17.2. No change, alteration or modification to this Agreement shall be valid unless in writing and signed on behalf of
both parties hereto.

18. Successors
18.1. This Agreement shall be binding upon and ensure for the benefit of the successors in title of the parties hereto.

19. Non-Transferable
19.1. Customer shall not be entitled to assign, transfer, license and/or sublicense this Agreement nor all or any of its
rights and obligations hereunder.

20. Sub contracting
20.1. Provider shall be entitled to sub contract the whole or any part of its obligations hereunder to any third party but
shall remain liable as if it were performing the Service itself.

21. Country Terms
In addition to the foregoing, your contractual relationship with Provider will be subject to the relevant applicable
country-specific contractual terms and conditions (“Country Terms”), which are incorporated into the Terms. The
Country Terms are dependent on your country of residence. You shall have accepted the Country Terms applicable
to you upon your acceptance of the Terms. The Country Terms applicable to you are described below in Section 21.1
for United States of America or 21.2 for United Kingdom and all other countries.

  21.1. United States of America
  21.1.1 Disputes
    21.1.1.1 In an effort to resolve informally and amicably any and each claim, controversy, or dispute arising out of or
    related to this Agreement, including, without limitation, the formation, interpretation, performance, or breach of this
    Agreement (a “Dispute”) without resorting to litigation, each party shall notify the other party to the Dispute in writing
    of any Dispute hereunder that requires resolution. Such notice shall set forth the nature of the Dispute, the amount
    involved, if any, and the remedy sought. Each party shall promptly designate an executive-level employee to
    investigate, discuss and seek to settle the Dispute between them. If the two designated representatives are unable to
    settle the Dispute within thirty (30) days after such notification, the matter shall be submitted to the parties’ chief
    executive officers for consideration. If settlement or other mutually acceptable solution cannot be reached through
    their efforts within an additional thirty (30) days (or such longer time period as they shall agree upon in writing) then
    any and all such Disputes arising out of or relating to this Agreement shall be resolved by mediation, and then
    arbitration in the following manner: the Party raising the Dispute shall initiate mediation by giving written notice no
    later than twenty (20) business days after the date the Informal Dispute Resolution ended, in the form of a statement
    which shall include a detailed written description of the Dispute, the basis therefore, and propose one (1) or more
    resolutions thereof and cause the same to be sent to the other party and its attorney (in the manner provided for
    notice hereunder) (“Dispute Notice”). No later than ten (10) business days after receipt of a Dispute Notice, the party
    receiving the Dispute Notice shall prepare a detailed response thereto and propose one (1) or more resolutions
    thereof (“Response Notice”) and shall cause the same to be sent to the other party and its attorney, if any, in the
    same manner as a Dispute Notice. No later than fifteen (15) business days after the sending of a Response Notice,
    the representatives of the parties shall meet to discuss the Dispute Notice and Response Notice, with a Mediator
    appointed by the American Arbitration Association at the written request of either party and shall use their good faith,
    reasonable and best efforts to resolve the Dispute Notice and Response Notice no later than ten (10) business days
    after such meeting commences (or such additional time as may be requested by the Mediator), which resolution, if
    reached, shall be binding on the parties (collectively, a “Mediated Resolution”). If there is no Mediated Resolution
    within said ten (l0) business days (or such other period requested by the Mediator), then the parties agree that the
    Dispute shall be settled by arbitration in Chicago, Illinois by one (1) arbitrator pursuant to the Commercial Arbitration
    Rules of the American Arbitration Association. All discovery questions shall be governed by the Federal Rules of
    Procedure and Evidence for the United States District Courts. The proceedings and decision of the arbitrator shall be
    final, non-appealable, binding and confidential, except as necessary for enforcement of the decision (an “Arbitral
    Award”), which Arbitral Award may include equitable, injunctive and/or monetary relief as well as any other remedy
    available at law or equity, which may be enforced in any court of competent jurisdiction. The fees of the arbitrator and
    the costs of arbitration, including the respective legal, accounting, expert and paralegal fees incurred by the parties
    shall be borne by the parties to the arbitration in such manner as shall be determined by the arbitrator in the Arbitral
    Award, whose determination shall also be binding on the parties as to the fees and costs of the arbitration and as to
    those incurred in any enforcement proceedings in court to enforce the Arbitral Award.
  21.1.2 Law
    21.1.2.1 This Agreement shall be governed by and construed in accordance under the laws of the State of Illinois
    without regard to its conflict of laws principles. The parties hereto hereby irrevocably and unconditionally: (i) agree
    that any and all actions, suits or other legal proceedings, whether or not arising under this Agreement and regardless
    of the legal theory upon which the claims are based, may be brought against the other party only in the courts of the
    State of Illinois for Cook County or the United States District Court for the Northern District of Illinois, and consent to
    the exclusive jurisdiction of such courts in any such legal proceeding, (ii) agree that service of process in any such
    legal proceeding shall be effected in accordance with the Statutes of Illinois and the United States, as appropriate,
    and (iii) waive any objection either party may now or hereafter have to the venue of any such legal proceeding in such
    courts.
  21.1.3 Waiver of Jury Trial
    21.1.3.1 The parties hereto waive trial by jury in any judicial proceeding involving, directly or indirectly, any matter
    (whether sounding in tort, contract or otherwise) in any way arising out of, related to, or connected with this
    Agreement or the relationship established by this Agreement.

  21.2. UNITED KINGDOM AND ALL OTHER COUNTRIES
  21.2.1 Disputes
    21.2.1.1 All disputes or differences which shall at any time hereafter arise between Provider and Customer in respect
    of the construction or effect of this Agreement or the rights duties and liabilities of the parties hereunder or any matter
    or event connected with or arising out of this Agreement (a ‘Relevant Event’) shall be referred to such independent
    third party (the ‘Third Party’) as Provider and Customer shall jointly nominate. If Provider and Customer shall fail to
    nominate a Third Party within 14 days of the date of occurrence of the Relevant Event then the Third Party shall be
    nominated at the request of either Provider or Customer by the President for the time being of the British Computer
    Society. The Third Party shall act as an expert and not as an arbitrator whose decision (including as to costs) shall,
    except in the case of manifest error, be final and binding upon Provider and Customer.

  21.2.2 Law
    21.2.2.1 This Agreement shall be governed by and construed in accordance with UAE law and (subject always to
    Clause 21.2) the parties submit to the exclusive jurisdiction of the courts of the UAE.

22. VAT
22.1. Save insofar as otherwise expressly provided all amounts stated in this Agreement are expressed exclusive of
value added tax and any value added tax arising in respect of any supply made hereunder shall on the issue of a
valid tax invoice in respect of the same be paid to the party making such supply by the party to whom it is made in
addition to any other consideration payable therefore.

23. SALES TAXES
23.1. Save insofar as otherwise expressly provided, all amounts in this Agreement are expressed exclusive of any
and all applicable sales tax, use tax, lease tax and any similar tax added as a result of any license made hereunder
and shall upon the issuance of an assessment of any of the foregoing be paid by the Customer making use of the
software and such Customer shall be exclusively liable therefor and fully indemnify, defend and hold the Contracting
Party harmless with respect thereto.

24. RETURNS POLICY
Company will only consider a refund or credit for NESBOO licences that have not been activated and the request for
a refund or credit has been received and acknowledged by NCI Group DWC within 30 days from the date the NCI
Group DWC Licence or Licences were issued.

a. Customer Support:
i) email support via dedicated email provided
ii) online support ticket registration form available from the support menu within the Hosted Application
iii) Via “live chat” with the application, during Customer Service Hours as set out below.

b. Backup Services:
i) all Customer Data on the Hosted Application will automatically be backed up daily.

2. Customer Service Hours
Customer service helpdesk, will be available to accept, and work on support calls received from Customer between
the hours of 09:00am and 17:30pm Monday through Friday and exclude U.S. Public Holidays. If you reside in the
U.S., all times specified are U.S. local Times in the time zone specified (i.e. Central Time Zone). For residents in all
other countries, all Times are GMT and exclude U.K. Public Holidays. Emails may be sent to support@NCI Group
DWC .com

3. Online Availability
The Hosted Application will be available to Customer for a minimum of 95% of the Hosted Application Hours. The
percentage of online availability will be calculated on a monthly basis, and will be a reflection of the availability of the
Hosted Application over the total number of “Hosted Application Hours” for the month.

4. Backups
4.1 Backup Frequency
Backup is a daily process with complete load balancing.

5. Recovery times for System Failures
Complete System Failure – where it is necessary to completely re-build the server – within 24 hours of the fault being
first fully reported to Provider.System failure – where a single element can be replaced with a functioning one, without
the need to re-boot the server – within 4 Customer Service Hours of the fault being first fully reported to Provider.

6. Agreed Outages
6.1 Sever Operating System Patches & Upgrades
Server operating system patches and upgrades will only be applied to the server, should they be required to ensure
continued support by the operating system vendor.
6.2 Application Upgrades
Hosted Application upgrades will only be applied to the server, should they be required to ensure continued support
by the Hosted Application supplier or manufacturer.

CUSTOMER SUPPORT
CUSTOMER SUPPORT RESPONSE TIMES
Provider shall provide the following response times to calls received via the following channels:

Notifications to Customer support submitted via Provider “Customer Support” web page, and emails sent to Provider
Customer support email address will be responded to on a first come first serve basis of receipt subject to severity
and except where application problems are handled as a priority over “how to” problems. Details of the incident and
contact information will be taken from the submitted template, a service request will be raised, and the service
request number will be returned to Customer in the response.

A “Temporary Fix” is an acceptable temporary work around the issue which allows the Service to be provided without
substantial degradation in performance. A temporary fix can include changing back to a previous version of software.
Such a fix will only be implemented with the agreement of Customer’s Representative.

A “Permanent Fix” is a permanent resolution of the issue which restores the Service to optimum level.
A.S.A.P. Means in such reasonable time as is physically and technically possible with due regard for the severity and
complexity of the issue and the integrity of the solution.

Priority is a measure based on impact and severity as set out in the following section, and dictates the response that
the event will receive.

Classification of Support Priorities
HIGH – A major issue which prevents the Hosted Application or a part thereof from being run and/or cripples the
Hosted Application or a part thereof or causes severe performance degradation; causes a halt to the operation of
important tasks by Customer or places the operation of such tasks at risk;

For example: inability to log in to the Hosted Application or inability to update media content to connect with Enabled
Devices.

MEDIUM – A major problem with the running of the Hosted Application or any failure of the Hosted Application to
perform in accordance with and provide the facilities, functions and capacity as set out in the relevant technical
documentation provided by Provider;For example: Loss of key reports resulting in information having to be sourced
by other means. LOW – A minor inconvenience which causes minor disruption to normal working;For example: Not
being able to change Enabled Device records or add support information

SUPPORT CALL IMPACT AND SEVERITY GUIDELINES
When Customer logs a support call with Provider, impact and severity will be assigned to the call using the following
guidelines and Provider’s reasonable discretion:Impact: – the extent the problem would have on Customer’s business
continuity (reflecting number of people affected) Extent Description
Single User A single User is affected.Functional group A number of Users, grouped by business function are affected.
Geographical group A number of Users, grouped by their geographical location are affected.
Organisation All the Users within Customer’s organisation are affected.Severity: – how severely Customer’s business
is impacted.

SEVERITY DESCRIPTION EXAMPLE
Unable to carry out business function The problem prevents the User from performing its business function. The
Hosted Application is unavailable.
Major inconvenience The problem allows User(s) to continue to perform their business function in a restrictive
manner, and seriously reduces the efficiency of the User(s) within the business. Unable to print reports.
Minor inconvenience The User is able to perform its business function, but a matter has been identified which
reduces the efficiency of the User(s) within their business function. Unable to add support entry against the Enabled
Device.

ESCALATION PROCESS
The call logging system automatically escalates based on the time that a call remains in a particular status &
impact/severity.
Escalation levels:
1- Support analyst notified
2- Support analyst and team leader notified
3- Support analyst, team leader and support manager notified
4- Support analyst, team leader, support manager and director notified

Customer can request escalation by contacting Provider “Customer Support” within Hosted Application Hours.

Escalation levels 1 + 2 are to ensure that initial contact is made with Customer.
Escalation levels 3 + 4 are to ensure that the maximum target for provision of plan for resolution or circumvention is

REPORTS AND SERVICE LEVEL REVIEWS
Provider will use industry standard tools to monitor and automatically report on the levels of service that are being
delivered to Customer. The reports will include statistics on network, application and support calls. The reports will be
made available to Customer online within the Service.

TOLERANCES
Interruptions to the Service or Outages arising directly or indirectly from:
i. interruptions to the flow of data to or from the Hosted Application and other portions of the internet;
ii. changes to the Hosted Application or NCI Group DWC Network (including the implementation of any necessary
upgrades and operating system patches) and other housekeeping tasks which need to be made and of which
Provider gives Customer at forty-eight (48) hours prior written notice and subject to such works being effected
between the hours of 6:00pm and 6:00am U.S. Central Time Zone for U.S. residents and GMT for residents in all
other countries and Provider striving to minimise the interruptions/Outages that may be caused by such change;
iii. the effects of the failure or interruption of services provided by third parties [who are not Provider’s agents];
iv. factors outside of Provider’s reasonable control;
v. any actions or omissions of Customer (including, without limitation, breach of Customer obligations set out in the
Agreement) or any third parties [who are not Provider’s agents];
vi. Customer’s equipment and/or third party equipment;
vii. Scheduled Outages as described below:
  a. Server Operating System Patches & Upgrades
  Server operating system patches and upgrades will only be applied to the System, should they be required to ensure
  continued support by the operating system vendor.
  b. Application Upgrades
  Application upgrades will only be applied as necessary to facilitate continued support.
viii. Customer requested interruptions to the Service.